Author: Kristina Bradley
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Top Reasons for Cart Abandonment
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Conversion Rates and Cart Abandonment
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How Do I Get to be #1 in Search Engines Like Google in 2018
The scene of the search engine algorithm is ever-changing and those not keeping on top of the updates will be left behind…or rather on page 2. How do you get to be #1 in Google in 2018? Google has recently expanded it’s mobile indexing so that there is now a separate result for mobile optimized…
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Instagram Likes Way Down? You May Have Been Shadowbanned!
Are your Instagram posts suddenly being treated like a redheaded stepchild with a cold sore? What is shadowbanning and how do you know if you have been affected? Here is our experience thus far… Feb 23rd we posted and received 112 likes and 6 comments. March 3rd we posted and received 12 likes and 0 comments. In the…
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Web Design Trends to Watch in 2017
Hallelujah the end of flat design! While Microsoft pioneered its reintroduction, it was the release of iOS 7 in the summer of 2013 that really ushered in an era of “flat design” that we have been struggling to shake since. In regular speak, flat design refers to the removing of stylistic characteristics (drop shadows, gradients,…
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Optimal Image Size for Social Media Publishing
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Instagram Marketing – Should You Bother?
With the latest tally of registered users at just over 400 million, posting 80 million photos daily, Instagram is widening the lead over Twitter (316 million) for the title of second largest social network. (Facebook has 1.5 billion registered users.) Adding 100 million accounts in the last year with more than half joining from Europe…
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Local Business Marketing – Getting the Most Bang for Your Buck
There are so many options available to businesses when it comes to digital marketing and with a limited budget it is difficult to know where to invest your time and dollars to get the most exposure and return on investment. In this article we will break down the mediums and methods to turning clicks into…
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Social Media and SEO – Can You Optimize Your Social Media Accounts for Google Page Rank?
This graphic shows the websites that return most often for keyword ranking. Yes it is possible to optimize your social media accounts. Here are some tips on how to use your social media accounts to gain position for your chosen keywords. Effective Keyword Research The most effective strategy to use is identifying long-tailed keywords and phrases.…
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A Day in the Life of a Search Engine Optimizer
What exactly does a search engine optimizer do? I get asked this question often and it is apparent that, unless you are on the front lines of search engine marketing, there are very few people who understand the scope of the SEO industry. SEO is made up of three basic components 1) quality content with…